New American Housing Fund
New American Housing Fund is an initiative started by Launch Capital Partners, a real estate impact investing company. Serving immigrants and refugees, they beat market returns and meet their housing needs by preserving multi-family affordable units and offering a supportive ecosystem for our residents. With a focus on community, this initiative invests in people's futures—their hopes and dreams.
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/45589c3f-8bfb-4f24-a4a2-1ef7b714ae0f_rw_1920.jpg?h=66b1ef4663ccd167dc7796b9b64b217a)
In Collaboration
Whiteboard, a creative agency based out of Chattanooga, TN, contacted me to collaborate on the visual direction for this new identity.
After they developed a strong brand narrative, I took the result and provided a solution inspired by the focus: embracing community.
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/f05bd8db-d021-444c-9058-4adaa5061079_rw_1920.jpg?h=0a9a011611d3d3e95e3a8dcd20f54b53)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/396940d6-2d3f-466a-aed3-76645c2c4be7_rw_1920.jpg?h=278a001d402e4c013f07e63f74ae088f)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/dc342114-14ef-48a4-b3d6-b8ecf35532fa_rw_1920.jpg?h=2322ea14f764538cdf1d8e8791a54fa6)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/182d2b8c-b58f-4752-bd06-be7195d7b99a_rw_1920.jpg?h=c45375da9a0d039262cd72233aa361bd)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/d1d466e6-d528-4127-abb3-e523b7e21f6f_rw_1920.jpg?h=e67173b8b4b6c896c08f5946fc9efd27)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/ec240f19-5b43-4487-a97f-78281c3ef88a_rw_1920.jpg?h=f9cb4f7dbd1c64ae2c9183ac78e36033)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/c9566c01-4510-4f78-8ba9-9eda2230e439_rw_1920.jpg?h=e8b64e5bf54625c6c29833132e8a0b08)
![](https://cdn.myportfolio.com/29e6ba3a75a6bdcf6cd933a9340e94e8/f108fdae-ce6f-4f57-9ea4-4f6c3068e971_rw_1920.jpg?h=d128a7edb4f70ee5471093de1a952834)